AgroDomain Marketplace Empowers Smallholder Farmers in Nigeria

According to Food and Agricultural Organization (FAO), Africa’s smallholder farmers face many challenges preventing them from scaling up their participation in markets, including insecure rights to land and natural resources, lack of access to quality inputs and financial services, inadequate support from research and extension services, and high transaction costs caused by poor rural infrastructure.

AgroDomain’s marketplace helps smallholder farmers obtain better and cheaper agricultural inputs like seed and fertilizer, hiring of farm machinery, from trusted retailers, brands and service providers. Driven by requests from farmers who are often tired of receiving low quality agricultural products at high cost. AgroDomain has created the Nigeria’s easiest to use Agricultural marketplace, an online platform that connects farmers with local retailers and leading brands.

At AgroDomain, we want to empower smallholder farmers to reach their farming potential and foster reliable growth for their businesses, communities and livelihoods. In all our actions, we aim to create shared value for all parties, grow businesses, support sustainable agriculture, make our contribution to improve their lives and generate value to society.

We have learned there is no one solution that fits all. To tackle the diverse challenges smallholder farmers are faced with, we created the AgroDomain’s Farmers’ Marketplace to solve the problem of not having direct access to market, farm inputs, and machinery, on-demand delivery of farm produce to customers. Etc.

The Challenges

Every year, smallholder farmers lose an inordinate amount of time and money due to fake or faulty seeds, fertilizers and other agricultural products. This issue disproportionately affects farmers in emerging markets. Farm yield in many parts of Nigeria, for instance, is just one-fifth of farm yield in Africa. Poor quality seeds and fertilizers also impact vital nutrient growth in plants and animals. Given smallholder farmers grow roughly 70 percent of the world’s food, addressing this issue is vital.

If you are a manufacturer, brand or distributor looking to offer high-quality products to smallholder farmers, AgroDomain platform exists to support your sales and marketing of products. Please visit our website to learn more about the Marketplace. We want to create an ecosystem that connects farmers to information, agricultural inputs, goods, services, and ultimately markets they want.

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